New VIP Pricing Program

Gemstone Super Mix, Small Gemstone Super Mix & Magnet Stones

In effort to entice our most valued customers to carry the best Super Mix and Magnet Stones in the industry, we’ve developed a new pricing structure for our three most popular By-The-Bagful Programs that will enable you to compete with Village Originals highly discounted price. We know that buyers love our Gemstone Super Mix and Magnet Stones over Village Originals’ because of the quality but have been settling for the inferior mix because of price.

When buyers are comparing prices, there are three main areas to keep in mind:

1. Quality: Squire Boone Village Gemstone Super Mix has been improved year after year for the past 20 years. For 2023, we have improved our polishing compound that makes our Gemstone Super Mix even shinier than before. Our bright colors of rose quartz, chalcedony, crackled chalcedony, agate, quartz, crackled quartz, aventurine, cobra stone and moss agate sell all the way through to the bottom of the bin. Sales slow by over 50% when the only stones left in a bin are brown, grey, tan and white and you won’t find those color stones in the Squire Boone Village Gemstone Super Mix. Retailers will see sales increase double, even triple, when selling SBV Gemstone Super Mix.
2. Service: One huge benefit you give your buyers over Village Originals is that they have YOU! Village Originals does not use sales reps, which immediately reduces their price because they’re not paying commissions.
3. Free Shipping: Domestic shipping costs have drastically increased and we’re seeing upwards of 30-40% in some cases. Our free shipping threshold has actually been reduced since the start of the pandemic, from 200 pound minimum for free shipping to only 150 pounds.

Knowing that some of you are battling to keep accounts from switching to Village Originals because of their lower price, we have developed the following VIP Discounts for Gemstone Super Mix, Small Gemstone Super Mix and Magnet Stones.

To make it easier for you to calculate discounts and combine products to reach the discount weights, we are reducing the cost of Magnet Stones (BR145) effectively immediately to $5.90/lb list wholesale (the same price as Gemstone Super Mix BR137).

The new VIP Discount Structure:
<499 lbs: Commission Deduction Matched – you give 10%, we give 10% = 20% discount
500-999 lbs: Commission Deduction Doubled – you give 10%, we give 20% = 30% discount
1000+ lbs: Commission Deduction Tripled – you give 10%, we give 30% = 40% discount

We’ve outlined the specific prices for a 5% or 10% commission deduction below for you to have at your fingertips when negotiating with buyers.

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500 Pound Discount:
Commission Deduction Doubled

5% commission deduction + 10% SBV Discount = 15% off delivered price 10% commission deduction + 20% SBV Discount = 30% off delivered price

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<500 Pound Discount: Commission Deduction Matched

5% commission deduction + 5% SBV Discount = 10% off delivered price 10% commission deduction + 10% SBV Discount = 20% off delivered price